Orchestration
In MonetizationOS, orchestration refers to a set of tools that enable you to extend and integrate the request pipeline. These tools allow you to process requests before decisions are made, enrich access decisions with real-time external data, and trigger downstream actions automatically based on monetization events.
Examples include running middleware workflows to identify users or classify traffic ahead of decision logic, ingesting data from ML models, CDPs, or analytics platforms for use in a workflow decision, or triggering actions in ESPs and CRMs based off of an access request.
For more information on how to use each tool, read our guides below: